The large photographs of the "Early" CTC7 Models are from original dealer product catalog sheets. After much pestering by me, my Dad obtained these catalog sheets from the Omaha RCA Victor distributor, the Sidles Co. The sheets show elegantly dressed women posing in interior settings selected for each model.
The enlarged photos of the "Late" CTC7 Models are from a Consumer Product Brochure provided by Dan Gustafson of Chicago. Thanks, Danny! Don Kent did the PhotoShop editing.
The CTC7 color receivers were introduced in the Fall of 1957, at the beginning of a U.S. recession that would slow even further the sales of color receivers. The dealer product sheets for the early CTC7 models show eight different cabinet styles. The CTC7 Receivers were named the "Mark" Series and used narrow-band X and Z demodulation. I would contend these sets were the first really practical color receivers, with a quality circuit featuring high reliability, good color and convergence. The side mounted controls led to clean and compact cabinet designs that were among the most attractive in the early history of color television.
Evidently, because of dwindling color receiver sales, the decision was made to not produce the two full-door CTC7 models in the early series, the beautiful "Alexander" and "Woodbridge". Also, there must have been many unsold CTC5 sets, as the brochures for the first year of the CTC7 always show the full CTC5 line. The CTC7 line was represented as the luxury "Mark Series", available in addition to the Special and Deluxe CTC5 sets.
The "Late" version CTC7 chassis models were introduced for the 1958 through 1959 sales season - six CTC7 models from the previous year were retained, and for the first time, remote control models were available. To provide door models, four full-door models from the two-year old 1956 CTC5 line were brought out of retirement (Chandler, Strathmore, Arliss, and Wingate) and are shown as still available in the "Late" CTC7 Consumer Product Brochure from 1958 !
The six models returning for the second year were: the Abington, Sanford, Anderson, and Townsend with new chasses, and the Wentworth and Brandywine were shown as available (evidently with their first year chassis). The Alexander, and Woodbridge were dropped from any mention during the second year.
Six models were added for the Late (second year) CTC7 sets: the Southbrige, Pensbury, Meredith (a new low cost ebony set), Whitmore, Grenoble, and the Worthington. The last three were remote control sets.
Indication of Cabinet Finish in Model Number
An additional number was added to the end of the model numbers shown above to indicate finish type. These were:
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Copyright 1999, Ed Reitan .